Privacy Policy
Alixir Aesthetics & Medical Clinic respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, make an enquiry, book an appointment, receive a treatment or otherwise interact with Alixir Aesthetics & Medical Clinic.
Who We Are
Alixir Aesthetics & Medical Clinic is operated by Lenka Kandrova, a sole trader providing aesthetic, skin and related treatments.
Alixir operates on a mobile basis, providing services across a range of locations, including Hitchin and Peterborough.
For the purposes of applicable UK data protection law, Lenka Kandrova trading as Alixir Aesthetics & Medical Clinic is responsible for the personal information described in this Privacy Policy.
The information above reflects the business details supplied by Alixir.
Information We May Collect
Depending on how you interact with Alixir, we may collect information including:
Personal & Contact Information
- Name
- Date of birth
- Address
- Telephone number
- Email address
Appointment & Treatment Information
- Appointment details
- Treatments booked or received
- Consultation information
- Previous treatment information
- Treatment plans
- Consent information
- Aftercare information
Health & Medical Information
Because Alixir provides aesthetic and related treatments, we may need to collect information about your health to assess treatment suitability and provide appropriate care.
This may include:
- Medical history
- Current or previous medical conditions
- Medication information
- Allergies
- Previous treatments
- Other health information relevant to treatment suitability
A health questionnaire is completed and medical history is intended to be collected digitally, ideally before the appointment.
Photographs
Before-and-after photographs may be taken in connection with treatment and may form part of your clinical record.
Permission to use photographs publicly for marketing, social media, website content or advertising is separate from receiving treatment.
You may refuse marketing use of your photographs and still receive treatment.
Payment & Booking Information
Where you book or pay through Fresha, information necessary to manage your appointment, deposit or payment may be processed through Fresha.
Alixir currently accepts card and cash payments and uses Fresha for online booking/payment processing.
Communications
We may retain information contained in communications you send to us through channels such as:
- Telephone
- Booking communications
How We Collect Your Information
We may collect personal information directly from you when you:
- Make an enquiry
- Book an appointment
- Complete a consultation or medical questionnaire
- Provide treatment consent
- Receive treatment
- Provide photographs
- Contact us by email, telephone, WhatsApp or social media
- Subscribe to marketing communications
- Use our website
- Interact with our online booking system
Appointments may currently be arranged through the website, Instagram, Facebook, WhatsApp, telephone or email, with Fresha used as the online booking platform.
We may also automatically collect limited technical information when you use our website through cookies and similar technologies.
How We Use Your Information
We may use your personal information to:
- Respond to enquiries
- Arrange and manage appointments
- Send appointment confirmations and reminders
- Conduct consultations
- Assess whether a treatment may be suitable for you
- Create and maintain client and treatment records
- Provide treatments and appropriate aftercare
- Manage treatment consent
- Process deposits and payments
- Contact you regarding your appointment or treatment
- Respond to complaints or concerns
- Maintain appropriate business and clinical records
- Improve our website and services
- Understand how visitors use our website
- Protect the security and operation of our business
- Meet applicable legal, regulatory, insurance or professional obligations
Health & Medical Information
Special Category Personal Data
Information concerning your health is treated as special category personal data under UK data protection law.
We collect health information because it may be necessary to understand your medical history, assess suitability for treatment, identify potential contraindications and provide appropriate treatment and aftercare.
Access to this information is restricted and it should only be used where necessary for legitimate treatment, safety, record-keeping or legal purposes.
Medical history, medication/allergy information and previous treatment information are collected as part of client records.
Photographs & Treatment Images
Alixir may take photographs before and/or after treatment.
These photographs may be used as part of your clinical or treatment record.
Where identifiable photographs are to be used publicly, for example on:
- The Alixir website
- Instagram or other social media
- Promotional materials
- Paid advertising
Appropriate permission should be obtained for that use.
You may decline marketing use of your photographs without this preventing you from receiving treatment.
Photographs may include clients' faces and may be stored in cloud systems and online client records.
Marketing Communications
Alixir may offer clients the opportunity to receive promotional communications by email, SMS or WhatsApp.
Where consent or another appropriate lawful basis is required for electronic marketing, we will only send such communications in accordance with applicable requirements.
You can withdraw your marketing consent or unsubscribe from marketing communications at any time.
Withdrawing from marketing does not affect appointment-related or treatment-related communications that may still be necessary.
Alixir has indicated that email, SMS and WhatsApp may be used for promotional communications and that clients will be able to unsubscribe. The final marketing opt-in method has not yet been established.
How We Store Your Information
Client records are currently intended to be stored using Fresha.
Alixir may also use Google Drive for cloud storage where appropriate.
Reasonable steps should be taken to protect personal information from unauthorised access, disclosure, alteration or loss.
Access to client records is intended to be limited to Alixir.
Third-Party Service Providers
We may use third-party providers to help operate the business, website, booking system and related services.
Based on Alixir's current systems, these may include:
These providers may process information on our behalf or, depending on the service, under their own privacy terms.
Website Analytics & Tracking
The Alixir website may use technologies and services including:
- Google Analytics
- Google Tag Manager
- Google Ads
- Meta/Facebook Pixel
- Instagram/Facebook integrations
- Google Maps
- Fresha booking integration
These technologies may collect information about how you interact with the website, such as pages visited, device/browser information and interactions with advertisements or website features.
Further information is available in our Cookie Policy.
Sharing Your Information
Alixir does not intend to routinely share client medical records with other healthcare professionals.
However, personal information may need to be disclosed where reasonably necessary to:
- Providers helping us operate our booking, payment, hosting or storage systems
- Professional advisers
- Insurers
- Regulators or authorities where legally required
- Law enforcement or other organisations where disclosure is required by law
- Protect the safety, rights or interests of Alixir or another person
International Data Processing
Some third-party technology providers may process or store personal information outside the United Kingdom.
Where this occurs, appropriate safeguards should be used where required by UK data protection law.
The information supplied by Alixir does not currently specify all countries in which its third-party providers may process information.
How Long We Keep Your Information
We will keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including treatment, clinical, insurance, legal, accounting and regulatory purposes.
Different categories of information may need to be retained for different periods.
Alixir has not yet provided a specific retention period for treatment consent forms or clinical records, so this policy does not state an invented fixed period.
When information is no longer required, it should be securely deleted or otherwise disposed of where appropriate.
Your Data Protection Rights
Depending on the circumstances and applicable UK data protection law, you may have rights concerning your personal information, including the right to:
Request access to personal information held about you
Request correction of inaccurate or incomplete information
Request deletion of personal information in certain circumstances
Request restriction of processing in certain circumstances
Object to certain uses of your information
Withdraw consent where processing is based on consent
Request transfer of certain information where applicable
Some rights are subject to legal exceptions. For example, Alixir may need to retain certain clinical, financial or legal records even where deletion has been requested.
To exercise a privacy right, contact: hello@alixirclinic.com
We may need to verify your identity before acting on a request.
Cookies
Our website uses cookies and similar technologies to operate website functionality, understand website usage and support advertising and marketing activities.
Some cookies may be necessary for the website to function. Others, particularly analytics and advertising technologies, may require your consent before being used.
You can find further information about the technologies used and your choices in our Cookie Policy.
Children
Alixir treatments are available to adults aged 18 and over.
Identification may be requested where necessary to confirm age.
The website and treatment services are not intended to collect medical or treatment information from children for the purpose of providing aesthetic treatments.
Keeping Your Information Secure
We take reasonable steps to protect personal information against accidental loss, misuse, unauthorised access, alteration or disclosure.
Where third-party systems are used, their own technical and organisational security measures may also apply.
No internet-based or electronic storage system can be guaranteed to be completely secure.
Complaints About Your Personal Information
If you have concerns about how Alixir has handled your personal information, please contact us first so that we can investigate.
Email: hello@alixirclinic.com
Alixir's current complaints procedure provides an expected response timeframe of approximately 7–14 days.
You may also have the right to raise a complaint with the UK Information Commissioner's Office (ICO), the UK's data protection regulator.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, technology, business practices or legal requirements.
The latest version will be published on this website with the date it was last updated.
Contact Us
For questions about this Privacy Policy or how your personal information is handled, contact:
Privacy questions?
Operated by Lenka Kandrova, Sole Trader
MOBILE AESTHETIC SERVICES · HITCHIN · PETERBOROUGH